Skip to content

New: Printable puzzle books from $6.99 · See the books

OwnerKits
Books & Puzzles OwnerKits PlayFree puzzles, no sign-up Business All products Free calculatorsGuides Pricing Support My products

Click the image to zoom · drag to move · Esc to close

  • NEW

Home Service Pricing Calculator & Price Increase Kit

Find your real cost per hour, price any job in five lines, then raise your prices and tell customers the right way.

$27one-time

Buy now
  • Instant download after payment
  • 14-day refund · secure checkout by Gumroad
Files
2 × XLSX, 4 × PDF, 3 × DOCX, 2 × TXT
License
single business
Version
1.0.0 · updated October 2026

✦ In the box

What you get, counted.

  • 2Pricing calculator and filled-in example workbookXLSX
  • 4PDF guide, letters and scripts, price lists and start guidePDF
  • 3Editable Word versions of the guide, letters and price listsDOCX
  • 2Copy-paste messages and licenseTXT

✦ About this product

About Home Service Pricing Calculator & Price Increase Kit

It's tempting to set prices by looking at what others charge. That shows what the market might pay, but not whether a job covers your insurance, your truck, your helpers and your own pay. This kit starts from your numbers instead.

The calculator works out your break-even rate and target rate per billable hour from your overhead, vehicle cost, the pay you want and the hours you really bill. Then it prices any job in five lines (your time with drive and dump runs, helper time, materials and fees, margin, rounding and your minimum charge), turns your own timing into prices per sq ft, per pane, per visit or per load, and keeps your price list in one place.

When it's time to raise prices, the Price Increase tab lists every regular customer with their new price, the yearly change, how much revenue you could lose and still earn the same, and the date to send your letters. Ten ready-to-edit letters (including commercial and contract customers, minimum charges and surcharges), twelve texts and emails, a phone script and answers to pushback help you tell customers plainly and kindly.

The 32-page guide, Price Your Work with Confidence, walks through every step with worked examples from a filled-in example workbook (a fictional house cleaner). It works for any home service trade, in Excel and Google Sheets, with no macros. Every example price and time is labelled Example: use your own costs and timings. It is a planning tool, not legal, tax or financial advice.

  • Your real hourly rate

    Break-even and target rate from your own costs and billable hours, plus how much your costs went up since last year.

  • Price any job

    Five lines with helpers, drive time, dump fees, rounding and minimums, or unit prices from your own timing.

  • Plan the increase

    New price per customer, yearly change, revenue you could lose and still earn the same, and your send-by date.

  • Say it well

    10 letters, 12 texts and emails, a phone script, pushback answers and 4 price list layouts, all editable.

✦ What's included

Every guide, form and tool, by job.

  • 8 tabs: Start Here, Settings, My Rate, Job Quote, Quick Quotes, Unit Prices, Price List, Price Increase
  • No macros; inputs yellow, formulas locked

✦ Features

What it helps you do

  • My Rate

    Overhead last year and this year, vehicle cost, your pay and billable hours give your break-even rate, target rate and cost growth.

  • Job Quote and Quick Quotes

    Every quote in five lines, with helpers, drive and dump-run time, fees, rounding, minimums and a price-per-hour check.

  • Unit Prices and Price List

    Turn your own timing into prices per sq ft, per pane, per visit or per load, then keep your price list in one tab.

  • Price Increase planner

    Up to 200 customers: new prices, yearly change, the share of revenue you could lose and still earn the same, and the send-by date.

✦ How it works

From checkout to your first quote.

  1. Step 1

    Buy once

    Checkout is handled by Gumroad, with no subscription.

  2. Step 2

    Download

    Your receipt has the download link; open 0 - START HERE.pdf first.

  3. Step 3

    Find your rate

    Fill in My Rate, then quote one job you did last week and compare.

Files, requirements and updates

Files included

  • 2 × Pricing calculator and filled-in example workbook (XLSX)
  • 4 × PDF guide, letters and scripts, price lists and start guide (PDF)
  • 3 × Editable Word versions of the guide, letters and price lists (DOCX)
  • 2 × Copy-paste messages and license (TXT)

Requirements

  • Microsoft Excel or Google Sheets for the calculator
  • A PDF reader
  • Word, Google Docs or Pages to edit the guide, letters and price lists

Works with

  • Windows
  • macOS
  • Excel
  • Google Sheets
  • Word
  • Google Docs

Version history

  1. v1.0.0 (2026-10-15) — First release

✦ FAQ

Questions about this product

Buying, downloads, refunds and how the app keeps your data: see all questions

What exactly do I get?

One ZIP with 11 files: the calculator and a filled-in example (Excel), a 32-page guide, the letters and scripts and the price list templates (each as PDF and editable Word), a TXT file of messages to copy, a START HERE page and a license file.

Does it work in Google Sheets?

Yes. Upload the .xlsx to Google Drive and open it with Google Sheets. It has no macros and uses only functions that work in both Excel and Sheets.

Which trades is it for?

Any home service business: cleaning, lawn care, pressure washing, window cleaning, handyman, junk removal, car detailing, snow removal and more. The job and unit calculators take your own hours, units and fees.

Does it tell me what to charge in my area?

No. It shows what your own costs need, plus your margin. It doesn't know local market prices, and the example prices and timings come from a fictional business. Compare the result with what customers in your area pay.

Are the letters legal documents?

No. They are sample customer letters. If a customer has a written agreement, follow its notice and price-change terms, and know that rules vary by state. This kit is not legal advice.

Where do the numbers in the guide come from?

Pricing survey figures come from Jobber's 2026 Home Service Trends Report, and the vehicle cost stand-in is the IRS business mileage rate (sources listed in the guide, checked October 15, 2026). All other numbers are labelled examples.

I have an OwnerKits starter kit. Do I need this?

The starter kits price one trade. This kit adds your cost-per-hour math for any trade, the Price Increase planner, the letters and scripts, and price list templates.

Ratings & reviews

Only verified buyers can review, using the license key from their purchase. We publish every review that follows our review policy, positive or negative.

    Loading reviews…

    ✦ You might also like

    Related products

    Handyman Contract Templates & Forms Pack thumbnail with a contract and a shield
    • NEW

    Template

    Handyman Contract Templates & Forms Pack

    8 handyman contract templates, 8 job forms, a deposit and payment planner for Excel and Google Sheets, 16 customer messages and a 28-page guide. Editable Word files.

    $19 one-time

    • NEW
    • KIT + APP

    Cleaning Business Starter Kit

    Set your hourly rate with the Pricing Calculator and run every clean from 23 room-by-room checklists.

    $37 one-time

    Support

    Email support@ownerkits.com or visit the support page.

    Refunds

    Full refund within 14 days of purchase. Refund policy.

    License

    One business. Use and edit the files for your own business; don't resell or share them. Read the license